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Selling your practice

You have spent a career building it. Selling it should be the calmest part, not the part that keeps you awake. Here is exactly how we do it, and what it costs.

The bit nobody says out loud.

Almost every owner we speak to has delayed the call for the same reason: not price, but exposure. If word gets out that you are selling, your best staff start taking calls and your best clients start wondering. That risk is entirely manageable — but only if the firm handling it never puts you in a shop window without asking you first.

You decide what is public

By default nothing appears anywhere — no website entry, no mailshot, no circular. Some owners later ask us to run an anonymised entry to widen the search. That is your call, and you can pull it any time.

You approve every name

We agree a shortlist of buyers with you by name. You strike off anyone — a local rival, a former partner, a consolidator you dislike — before we go anywhere.

One at a time, under NDA

A single buyer hears about you at a time, and only after signing. Your firm is not named until you agree to the introduction.

How a sale runs

Four stages, start to finish.

1

Valuation

Twenty minutes on the phone and an indicative range. No documents, no NDA, no obligation, and nobody else hears anything.

2

Shortlist

We put a named list of buyers in front of you. You cross off anyone you would rather not know your firm is available.

3

Approach

One buyer at a time, under NDA. Your firm is not named until a buyer has signed and you have agreed to the introduction.

4

Completion

Offers compared like for like, heads of terms, diligence and handover — all tracked in Deal Engine so you can see exactly where it is.

What it costs.

No retainer, no upfront marketing fee, no charge for the valuation. We are paid a percentage of the completed sale, and only when the money reaches you. If the sale does not complete, you owe us nothing.

What is my practice actually worth?

It depends on far more than a multiple of fees: how much of the income is genuinely recurring, how dependent the clients are on you personally, the mix of compliance and advisory work, your staff, and how long you will stay to hand over. We will give you an honest indicative range on the first call, and we would rather tell you a number you do not like than one you do.

Will my staff have to be told?

Not until you decide. Employment obligations bite at the point of transfer, not at the point you start a conversation, and we will walk you through the timing before anything is committed.

Do I have to stay on afterwards?

Usually for a handover period, and that is as much in your interest as the buyer's — client retention is what most of the consideration depends on. Anything from three months to two years is normal, and it is negotiable.

What is an earn-out and should I worry about it?

Part of the price is paid later and depends on the clients staying. It is standard in this market. What matters is how it is measured, over how long, and what happens if a client leaves for reasons that have nothing to do with you. We will go through the mechanics in plain English before you sign anything.

Can I sell just part of my practice?

Yes. Fee blocks — a payroll book, a bookkeeping book, a group of clients in one sector — sell perfectly well on their own, and it is a common way to scale back without stopping.

Said on the first call, not at heads of terms

One of the buyers is us.

Practice Group buys and runs accountancy practices, and it is part of the same group as Practice Brokers. Every broker in this market has favoured buyers. Most never mention it.

Rule us out on day one

Say the word and Practice Group never sees your file — and nothing else about how we work for you changes.

If we bid, we bid last

Practice Group sees no other offer before making its own, and every offer you receive is put in front of you in the same format.

Our fee is the same either way

We are paid identically whether you sell to Practice Group or to anyone else. There is nothing in it for us to steer you.

Find out what your practice is worth.

Twenty minutes on the phone. No documents, no NDA, no obligation — and the market hears nothing.